retainwise privacy policy

Last Update: February 2024

retainwise (“retainwise”, “we”, or “us”) values and respects your privacy. We have prepared this privacy policy to explain the manner in which we collect, use, disclose and otherwise process your personal information through our website located at (the “Website”), the Shopify retainwise app (the “App”), and other interactions with you.

retainwise provides its customers (“Customers”) with a Shopify eCommerce integration that helps increase repeat purchases by offering a set of tools and features that the customer can use to analyse, monitor and improve their revenue (collectively the “Services”).


  • Collection And Use Of Personal Information
  • Sharing Of Personal Information
  • Information About Our Website
  • Safeguards And Retention
  • Access To Information
  • Updates To The Privacy Policy
  • Contact Us


The kinds of personal information that we process, and how we process it, depends on whether we are acting on behalf of our Customers, or whether we are collecting, using, and disclosing personal information for retainwise’s own purposes.


The following are some examples of the personal information we may collect and analyze to provide the Services to our Customers.

In the course of providing the Services to our Customers, we may process personal information about our Customers’ employees or other authorized users of the Services provided by the customer as set out below:

Use of the App: In order to provide the App, we collect certain personal information about authorised users of our Customers’ Shopify store, such as name, address, email address, phone number and billing information. We use this personal information to administer our Customers’ access to the App and the Services, and to manage our relationship with our Customers.

We may also process the personal information of our Customers’ clients, such as Customer ID, language, discount code, order value, products ordered, quantity of products ordered, UTM parameter, country, currency, number of previous orders, customer category, and email address in order to provide analytics and other services. We may also generate aggregated data from our Customers’ client’s purchases, such as number of store purchases and price of purchases to provide metrics and analytics to our Customers.

Support Services: We may collect certain information from you (such as name, email address, your phone number and query) when we provide user support services by email or within the App.

Use of the Services: We may monitor use of the App by our Customers’ in order to detect, investigate or prevent any actual or potential violation of our terms and conditions. This information is automatically collected from you when you use the App. We may also generate aggregated, non-identifiable data and use such information to monitor the performance, use and stability of the App and to improve the Services.

We require our Customers to ensure that they have obtained all authority to provide personal information to us in accordance with applicable privacy laws and to not provide us with any sensitive personal information. Except as set out herein, we do not collect or use personal information from our Customers for any purpose other than to provide Services.

We rely on our Customers to comply with applicable privacy laws when collecting, using, or disclosing personal information through the Services, including by obtaining appropriate consent to collect, use, and disclose personal information, including the personal information of others, through the App. If you have any questions regarding the personal information we process on behalf of one of our Customers, we encourage you to first contact the customer directly and/or review their applicable privacy policy.


We may collect personal information when you:

  • Sign-up to receive marketing emails such as newsletters and blog posts.
  • Enter a contest or participate in a promotion
  • Participate in our surveys
  • Contact us with a comment, question or complaint

Marketing Communications: When you choose to subscribe to our email marketing communications, such as newsletters, we gather your email address along with other optional details to personalize our messages for you. If you wish to stop receiving these emails, simply click the "unsubscribe" link located at the bottom of each email. Alternatively, you can contact us using the information provided in the "Contact Us" section below to opt-out of email marketing communications. Please keep in mind that you may still receive transactional or account-related communications from us.

Feedback & Reviews: In order to gain valuable insights and improve our products and services, we may gather and utilize customer feedback and/or reviews regarding our Services. If you agree, we might showcase your feedback and/or reviews on our Website or in other promotional materials as a way to highlight the experiences of our customers.

Contests and Promotions: Upon entering a contest or taking part in a promotion, we may request and collect certain details from you, such as your name, address, email address, phone number, and any other information or content necessary for the specific contest or promotion. This includes information needed for prize delivery or any additional information you provide, such as your social media handle, profile picture, and public posts or comments related to our contest on social media platforms. We utilize this information solely for the purpose of managing and overseeing the contest or promotion. Additionally, as part of the contest or promotion, we may share or publish the content you submit.

Contact Us: If you reach out to us via email or our in-App chat to provide a comment, ask a question, or lodge a complaint, we may request certain identifying information from you, such as your name, address, and telephone number. Additionally, we may ask for any other relevant details that will enable us to promptly address your inquiry or respond to your feedback. We may store this information for future reference to assist you and to enhance our customer service and service offerings.


We prioritise the confidentiality of your personal information and do not sell or share it with third parties without your consent, except in the circumstances described below or when required or permitted by law.

Service Providers: In order to fulfill various services on our behalf, certain third-party service providers may receive access to your personal information. These service providers assist us with tasks such as website hosting, advertising, and marketing services. We ensure that our service providers are given only the necessary information required to perform their designated functions and are strictly prohibited from using or disclosing personal information for their own marketing or other purposes. It's important to note that some of our service providers may be located in India, or other foreign jurisdictions. If you have any inquiries regarding how we or our service providers handle personal information, please refer to the "Contact Us" section below..

Legal and Compliance: We and our service providers may provide your personal information in response to a search warrant to other legally valid inquiry or order, or to another organization for the purposes of investigating a breach of an agreement or contravention of law or detecting, suppressing or preventing fraud, or as otherwise may be required or permitted by applicable Indian or other law or legal process, which may include lawful access by Indian or foreign courts, law enforcement or other government authorities. Your personal information may also be disclosed where necessary for the establishment, exercise or defence of legal claims and to investigate or prevent actual or suspected loss or harm to persons or property. Where a disclosure of our Customers’ information is required by applicable law, we promptly notify our customer prior to complying with such requirements (to the extent we are not prohibited from doing so) and fully co-operate with our customer’s instructions with respect to our response.

Sale of Business: In the event of a proposed or completed merger, acquisition, sale, insolvency, bankruptcy proceedings, or any corporate reorganization or change in corporate control involving all or part of retainwise, we may transfer any information we possess about you as an asset.


Visiting our Website: Generally, you can explore our Website without disclosing your identity or providing any personal information. However, we do gather the IP (Internet Protocol) addresses of all visitors to our Website, along with other associated details like page requests, browser type, operating system, and average time spent on our Website. This information assists us in comprehending the activity on our Website, as well as monitoring and enhancing its performance.

Cookies: Our Website uses a technology called “cookies“. A cookie is a tiny element of data that our Website sends to a user’s browser, which may then be stored on the user’s hard drive so that we can recognize the user’s computer or device when they return. You may set your browser to notify you when you receive a cookie or to not accept certain cookies. However, if you decide not to accept cookies from our Website, you may not be able to take advantage of all of the Website features.

Analytics: We may also use a third party such as Google Analytics to help us gather and analyze information about the areas visited on the Website (such as the pages most read, time spent, search terms and other engagement data) in order to evaluate and improve the user experience and the Website. For more information about Google Analytics or to prevent the storage and processing of this data (including your IP address) by Google, you can download and install the browser plug- in available at the following link: You can also obtain additional information on Google Analytics’ data privacy and security at the following links:

Third Party Links: Our Website may contain links to other websites that retainwise does not own or operate. We provide links to third party websites as a convenience to the user. These links are not intended as an endorsement of or referral to the linked websites. The linked websites have separate and independent privacy policies, notices and terms of use. We do not have any control over such websites, and therefore we have no responsibility or liability for the manner in which the organizations that operate such linked websites may collect, use or disclose, secure and otherwise treat personal information. We encourage you to read the privacy policy of every website you visit.


We work with third parties such as ad networks and other advertising companies that use their own tracking technologies (including cookies and pixel tags) on our Website in order to provide you with tailored advertisements across the Internet. These companies may collect information about your activity on our Website and third-party websites (such as web pages you visit and your interaction with our advertising and other communications) and use this information to make predictions about your preferences, develop personalized content and deliver ads that are more relevant to you on third-party websites. This information may also be used to evaluate the effectiveness of our online advertising campaigns.

Custom Audience: We may use services provided by third-party platforms (such as social media and other websites) to serve targeted advertisements on such platforms to you or others, and we may provide a myshopify domain or other information to the platform provider for such purposes. To opt-out of the use of your information for such purposes, please send a request through our contact information set out in the Contact Us section below.

Please note that even if you opt-out of interest-based advertising by a third-party, these tracking technologies may still collect data for other purposes including analytics and you will still see ads from us, but the ads will not be targeted based on behavioural information about you and may therefore be less relevant to you and your interests.

To successfully opt out, you must have cookies enabled in your web browser (see your browser’s instructions for information on cookies and how to enable them). Your opt-out only applies to the web browser you use so you must opt-out of each web browser on each computer you use. Once you opt out, if you delete your browser’s saved cookies, you will need to opt-out again.


We have taken appropriate administrative, technical, and physical measures to reasonably protect the personal information under our custody and control against theft, loss, unauthorized access, use, modification, and disclosure. Access to personal information is limited to employees and authorized service providers who require access to fulfill their job responsibilities, based on a need-to-know basis.

We have personal information retention processes designed to retain personal information for no longer than necessary for the purposes of providing Services to our Customers or, with respect to the Website, for the purposes set out in this Privacy Policy or to otherwise meet legal requirements.

We may also retain aggregate information beyond this time for research purposes and to help us develop and improve our services. You cannot be identified from aggregate information retained or used for these purposes.


If we receive a request from an individual to access or update personal information we maintain on behalf of a customer, we will direct that individual to the relevant customer. We will assist our Customers wherever possible in responding to individual access requests.

Subject to applicable law, you have the right to access, update and correct inaccuracies in your personal information in our custody or control. You may request access, updating and corrections of inaccuracies in your personal information in our custody or control by emailing or writing to us at the contact information set out below. We may request certain personal information for the purpose of verifying the identity of the individual seeking access to his or her personal information records.


We reserve the right to update this privacy policy periodically to reflect any changes in our privacy practices. We recommend that you revisit this page regularly to stay informed about these updates. The date of the most recent revision will be indicated at the top of this privacy policy.


If you have any inquiries or feedback regarding this privacy policy or how we and our service providers handle your personal information, or if you would like to request access to the personal information we have collected from you, please feel free to reach out to us at the following contact details: